Everybody plans to have the best time of his or her lives on vacation. This is a great opportunity to get away from their busy daily lives to have fun and relax with either friends or family. The industry is flooded with competing businesses that offer the same products, these include family ranches, camping, hotels and resorts, or going to the beach. Because of this, it is important to offer the best customer experiences to increase demand and bookings at such establishments like the Fleur De Lis Hotel. This will increase business.
The hotel should invest time and resources in conducting a market research. Look at all competitors in the market, their products, services, prices and marketing avenues. This will give a good picture of where it stands in the market and what should be improved to attract customers. On top of these, invest in a good communication with potential customers and the market at large.
Make a decision on which sector of the market to target and specialize on that. It is not advisable to offer many products under one roof. If you choose to serve couples, streamline the products to make the experience unforgettable for example, anniversary or honeymoon specials. Another great market sector if family related products.
Give out surprise products and services to guests. This will show that as a hotel, you value and appreciate all customers. This will create a great rapport with them and establish a sentimental link. The surprise does not have to be expensive or even big. A simple gift can go a long way to satisfying clients. So put an extra bottle of champagne in their room with a gift card.
Be keen to solve some problems of the guests before they realize they have such needs. Know the area that you are operating in to help guest fit in and get service. Offer free internet service or laundry machines. Another idea is to offer free rides to the nearest town or market center for supplies.
Make payments easy for the customers. Simplify payments by accepting all methods of payment. Accept major credit cards like American Express, Visa and MasterCard. Accept other options like PayPal and personal checks. Some types of payments are popular to a certain class of clients for example most business travelers use American Express card.
Brand personality is a great way to increase the experience of clients. Have an excellent person with exceptional personality traits to interact with guests during their stay. The person can listen to comments, complaints, stories and experiences. They can also take photos with guests. It is also good to put up a bulletin board.
Have good online and social media presence to help you interact with current and potential clients. This helps both market products and respond to complaints, questions and suggestions. Ensure that the hotel receives and maintains excellent ratings on relevant sites like TripAdvisor.
The hotel should invest time and resources in conducting a market research. Look at all competitors in the market, their products, services, prices and marketing avenues. This will give a good picture of where it stands in the market and what should be improved to attract customers. On top of these, invest in a good communication with potential customers and the market at large.
Make a decision on which sector of the market to target and specialize on that. It is not advisable to offer many products under one roof. If you choose to serve couples, streamline the products to make the experience unforgettable for example, anniversary or honeymoon specials. Another great market sector if family related products.
Give out surprise products and services to guests. This will show that as a hotel, you value and appreciate all customers. This will create a great rapport with them and establish a sentimental link. The surprise does not have to be expensive or even big. A simple gift can go a long way to satisfying clients. So put an extra bottle of champagne in their room with a gift card.
Be keen to solve some problems of the guests before they realize they have such needs. Know the area that you are operating in to help guest fit in and get service. Offer free internet service or laundry machines. Another idea is to offer free rides to the nearest town or market center for supplies.
Make payments easy for the customers. Simplify payments by accepting all methods of payment. Accept major credit cards like American Express, Visa and MasterCard. Accept other options like PayPal and personal checks. Some types of payments are popular to a certain class of clients for example most business travelers use American Express card.
Brand personality is a great way to increase the experience of clients. Have an excellent person with exceptional personality traits to interact with guests during their stay. The person can listen to comments, complaints, stories and experiences. They can also take photos with guests. It is also good to put up a bulletin board.
Have good online and social media presence to help you interact with current and potential clients. This helps both market products and respond to complaints, questions and suggestions. Ensure that the hotel receives and maintains excellent ratings on relevant sites like TripAdvisor.
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